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Gorilla Glue lawsuit: Cannabis biz stuck in the middle of branding battle over strain name

Gorilla Glue Lawsuit: Cannabis Biz Stuck In The Middle Of Branding Battle Over Strain Name

Published: Aug 10, 2017, 8:43 am • Updated: Aug 10, 2017, 8:43 am By Alicia Wallace, The Cannabist Staff This origin story is the stuff of legend in the cannabis world. Back in 2012, A Nevada medical marijuana cultivator working under the under the uniquely spelled pseudonym “Joesy Whales” was trimming a new plant born from a happenstance encounter between established strains Chem’s Sister, Sour Dubb and Chocolate Diesel. The phone rang. When Whales, whose real name is Jackie Don Peabody, answered the call, the resin secreted by the flower caused his hands to stick to the phone like glue. The hybrid marijuana strain was thus christened: Gorilla Glue #4. But the branding inspired by an innocent story of inception has now landed the fabled breeders of the highly decorated, extremely potent and wildly popular Gorilla Glue #4 in an even stickier legal situation. The Gorilla Glue Company — maker of adhesive products such as Gorilla Glue, Gorilla Epoxy and Gorilla Tape — is suing...

See Article on The Cannabist HERE